Posseshot for Adidas Forum

In 2021, Wilhelm Philipp was one of twenty up and coming young artists to create a campaign for Adidas Forum.

For his campaign Wilhelm documented heavy hitting rap group Posseshot, creating a self published zine and 8mm video, all shot, designed and directed by Wilhelm himself.

Posseshot - A.D.I.D.A.S.

From their inception 10 years ago, Posseshot have been making their mark on Australia’s underground Hip Hop scene. The group consists of K.H.A and Mr. Muscles, a rapper and producer duo.

From their production and lyrics to the tattoos on their skin, the clothes on their backs and the art in their hands, Posseshot are one of the most authentic music groups to represent the city of Melbourne. They’re true to the art of Hip Hop and true to the culture, one in which they’re shaping through their consistent efforts of involving themselves with their fans & the wider community of their city.

'All Day I Dream About Steez' follows the pair over the span of 3 days, documenting their process of making something out of nothing. In the short time spent creating this body of work, the group were faced with the sudden passing of a dear friend and dedicated fan of Posseshot as well as Melbourne’s 6th lockdown. These photographs are the raw depiction of those moments accompanied by heavy-hearted thoughts on their lifestyle.

SOLD OUT
Edition of 100.
A5 100gsm + 135gsm Envirocare.
56 pages.
Perfect bound.
Photographed + Designed by: Wilhelm Philipp.
Words: Wilhelm Philipp.
Titles: Michael James Kennedy.
Self-published by Wilhelm Philipp for Adidas Forum.

VIDEO

All Day I Dream About Steez shows a day in the life from morning until night of Posseshot, with a focus on Melbourne and the art of DIY, from the Tannery DIY Skatepark to the Posseshot studio in the heart of the CBD. It features lyrics/catch phrases of empowerment that are apart of the Posseshot ethos and the Melbourne mind state.

Video by Wilhelm Philipp.
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